PiQ’s July Issue Is Its Last

I hate to tell my regular blog readers “I told you so”. But did I not say that closing Newtype USA and replacing it with PiQ was a bad idea on ADV’s part. I discussed this in length about 3 months ago in a post titled “PIQ Magazine

-Me- So to be blunt PiQ is not what the advertisements promised: “A new publication that will surely be everything you’ve enjoyed from NewTypeUSA…and much more!”

Well it seems that the July Issue of PiQ magazine will be its last, and more surprising only after its 4th issue. Which must mean that it must have, really been selling badly to be pulled from the market after only its 4th issue. Or it means that ADV is in bigger financial trouble that we first thought. According to the reports, PiQ’s editorial staff have already vacated their office. PiQ and ADV has not made any formal or public announcement about the magazines status yet.

How could ADV think that closing down Newtype USA was a good idea, and then replace it with PiQ. A inferior and sub par magazine compared to Newtype USA. While trying to expand its non excisting reading demographic so early in its publication. This stupid move just blew up in ADV’s faces, is this a sign of things to come. ?

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